Mastercard will promote a cybersecure environment in 2024

Mastercard, a leading financial services company, is committed to driving a cyber-secure environment in Latin America and the Caribbean by 2024. This is due to the growing adoption of digital payments in the region, according to recent studies carried out by the company.

According to the data obtained, between 2020 and 2023 more than 100 million Latin Americans accessed digital financial services for the first time. Of these, 72 million started using digital transactions for various use cases. This increase in the adoption of digital payments has generated the need to strengthen cybersecurity and protect users' financial information.

Mastercard recognizes the importance of ensuring data confidentiality and integrity in an increasingly digitalized environment. For this reason, it is committed to implementing additional security measures to protect its customers' transactions and personal information.

One of the main concerns in the digital environment is the risk of fraud and identity theft. Mastercard is working on developing advanced technologies to prevent and detect fraudulent activities. These technologies include biometric authentication systems, such as facial and fingerprint recognition, which provide an additional level of security when conducting transactions.

Additionally, Mastercard is collaborating with financial institutions and merchants to promote best practices in cybersecurity. Through training and awareness programs, we seek to educate users about the risks and protective measures they should take when carrying out online transactions.

The company is also investing in research and development of cutting-edge technologies to strengthen the security of credit and debit cards. This includes the implementation of EMV chips, which provide an additional layer of protection when making payments at point-of-sale terminals.

In summary, Mastercard is committed to promoting a cyber-secure environment in Latin America and the Caribbean by 2024. By implementing additional security measures, developing advanced technologies and collaborating with financial institutions and businesses, the company seeks to protect the financial information of its customers and guarantee trust in digital payments.

Fountain: https://www.soy502.com/articulo/mastercard-impulsara-entorno-ciberseguro-2024-101337

By Fernando Pinetta A., January 9, 2024. Thanks to: MasterCard